Launching from the “You know with GIO” platform, the GIO business insurance division tasked us to raise awareness of some very specific verticals for thier business insurance products. With a limited budget and time, wecreated a “small business” stage where all the branding - OTT on brand colours :) and the action could be delivered in susinct and memorable way.
A melbourne team took over the final production, but the result was pretty nice overall.