Another collab with Macca’s for a new Macca’s “Adult” focused Happy Meal featuring the reimagined Macca’s McBuddies from the 80’s, by US street fashion guru Kerwin Frost. Adapting creative from the US is never easy, yet we managed to create bespoke spots for TV, social and OOH, to round out a much anticipated campaign to help drive sales and increase visit to restaurants Australia wide.
We even got an Australian floral influencer to make up a bunch of McNugget Buddy Flowers to give away as an extra promotion for the campaign on Mothers day.